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How Lil Yachty Ended Up at His Excellent New Psychedelic Album Let's Start Here

By Brady Brickner-Wood

The evening before Lil Yachty released his fifth studio album,  Let’s Start Here,  he  gathered an IMAX theater’s worth of his fans and famous friends at the Liberty Science Center in Jersey City and made something clear: He wanted to be taken seriously. Not just as a “Soundcloud rapper, not some mumble rapper, not some guy that just made one hit,” he told the crowd before pressing play on his album. “I wanted to be taken serious because music is everything to me.” 

There’s a spotty history of rappers making dramatic stylistic pivots, a history Yachty now joins with  Let’s Start Here,  a funk-flecked psychedelic rock album. But unlike other notable rap-to-rock faceplants—Kid Cudi’s  Speedin’ Bullet 2 Heaven  comes to mind, as does Lil Wayne’s  Rebirth —the record avoids hackneyed pastiche and gratuitous playacting and cash-grabbing crossover singles; instead, Yachty sounds unbridled and free, a rapper creatively liberated from the strictures of mainstream hip-hop. Long an oddball who’s delighted in defying traditional rap ethos and expectations,  Let’s Start Here  is a maximalist and multi-genre undertaking that rewrites the narrative of Yachty’s curious career trajectory. 

Admittedly, it’d be easy to write off the album as Tame Impala karaoke, a gimmicky record from a guy who heard Yves Tumor once and thought: Let’s do  that . But set aside your Yachty skepticism and probe the album’s surface a touch deeper. While the arrangements tend toward the obvious, the record remains an intricate, unraveling swell of sumptuous live instruments and reverb-drenched textures made more impressive by the fact that Yachty co-produced every song. Fielding support from an all-star cast of characters, including production work from former Chairlift member Patrick Wimberly, Unknown Mortal Orchestra’s Jacob Portrait, Justin Raisen, Nick Hakim, and Magdalena Bay, and vocals from Daniel Caesar, Diana Gordon,  Foushée , Justine Skye, and Teezo Touchdown, Yachty surrounds himself with a group of disparately talented collaborators. You can hear the acute attention to detail and wide-scale ambition in the spaced-out denouement on “We Saw the Sun!” or on the blistering terror of “I’ve Officially Lost Vision!!!!” or during the cool romanticism of “Say Something.” Though occasionally overindulgent,  Let’s Start Here  is a spectacular statement from hip-hop’s prevailing weirdo. It’s not shocking that Yachty took another hard left—but how exactly did he end up  here ?

In 2016, as the forefather of “bubblegum trap” ascended into mainstream consciousness, an achievement like  Let’s Start Here  would’ve seemed inconceivable. The then 18-year-old Yachty gained national attention when a pair of his songs, “One Night” and “Minnesota,” went viral. Though clearly indebted to hip-hop trailblazers Lil B, Chief Keef, and Young Thug, his work instantly stood apart from the gritted-teeth toughness of his Atlanta trap contemporaries. Yachty flaunted a childlike awe and cartoonish demeanor that communicated a swaggering, unbothered cool. His singsong flows and campy melodies contained a winking humor to them, a subversive playfulness that endeared him to a generation of very online kids who saw themselves in Yachty’s goofy, eccentric persona. He starred in Sprite  commercials alongside LeBron James, performed live shows at the  Museum of Modern Art , and modeled in Kanye West’s  Life of Pablo  listening event at Madison Square Garden. Relishing in his cultural influence, he declared to the  New York Times  that he was not a rapper but an  artist. “And I’m more than an artist,” he added. “I’m a brand.”

 As Sheldon Pearce pointed out in his Pitchfork  review of Yachty’s 2016 mixtape,  Lil Boat , “There isn’t a single thing Lil Yachty’s doing that someone else isn’t doing better, and in richer details.” He wasn’t wrong. While Yachty’s songs were charming and catchy (and, sometimes, convincing), his music was often tangential to his brand. What was the point of rapping as sharply as the Migos or singing as intensely as Trippie Redd when you’d inked deals with Nautica and Target, possessed a sixth-sense for going viral, and had incoming collaborations with Katy Perry and Carly Rae Jepsen? What mattered more was his presentation: the candy-red hair and beaded braids, the spectacular smile that showed rows of rainbow-bedazzled grills, the wobbly, weak falsetto that defaulted to a chintzy nursery rhyme cadence. He didn’t need technical ability or historical reverence to become a celebrity; he was a meme brought to life, the personification of hip-hop’s growing generational divide, a sudden star who, like so many other Soundcloud acts, seemed destined to crash and burn after a fleeting moment in the sun.

 One problem: the music wasn’t very good. Yachty’s debut album, 2017’s  Teenage Emotions, was a glitter-bomb of pop-rap explorations that floundered with shaky hooks and schmaltzy swings at crossover hits. Worse, his novelty began to fade, those sparkly, cheerful, and puerile bubblegum trap songs aging like day-old french fries. Even when he hued closer to hard-nosed rap on 2018’s  Lil Boat 2  and  Nuthin’ 2 Prove,  you could feel Yachty desperate to recapture the magic that once came so easily to him. But rap years are like dog years, and by 2020, Yachty no longer seemed so radically weird. He was an established rapper making mid mainstream rap. The only question now was whether we’d already seen the best of him.

If his next moves were any indication—writing the  theme song to the  Saved by the Bell  sitcom revival and announcing his involvement in an upcoming  movie based on the card game Uno—then the answer was yes. But in April 2021, Yachty dropped  Michigan Boat Boy,  a mixtape that saw him swapping conventional trap for Detroit and Flint’s fast-paced beats and plain-spoken flows. Never fully of a piece with his Atlanta colleagues, Yachty found a cohort of kindred spirits in Michigan, a troop of rappers whose humor, imagination, and debauchery matched his own. From the  looks of it, leaders in the scene like Babyface Ray, Rio Da Yung OG, and YN Jay embraced Yachty with open arms, and  Michigan Boat Boy  thrives off that communion. 

 Then “ Poland ” happened. When Yachty uploaded the minute-and-a-half long track to Soundcloud a few months back, he received an unlikely and much needed jolt. Building off the rage rap production he played with on the  Birthday Mix 6  EP, “Poland” finds Yachty’s warbling about carrying pharmaceutical-grade cough syrup across international borders, a conceit that captured the imagination of TikTok and beyond. Recorded as a joke and released only after a leaked version went viral, the song has since amassed over a hundred-millions streams across all platforms. With his co-production flourishes (and adlibs) splattered across Drake and 21 Savage’s  Her Loss,  fans had reason to believe that Yachty’s creative potential had finally clicked into focus.

 But  Let’s Start Here  sounds nothing like “Poland”—in fact, the song doesn’t even appear on the project. Instead, amid a tapestry of scabrous guitars, searing bass, and vibrant drums, Yachty sounds right at home on this psych-rock spectacle of an album. He rarely raps, but his singing often relies on the virtues of his rapping: those greased-vowel deliveries and unrushed cadences, the autotune-sheathed vibrato. “Pretty,” for instance, is decidedly  not  a rap song—but what is it, then? It’s indebted to trap as much as it is ’90s R&B and MGMT, its drugged-out drums and warm keys able to house an indeterminate amount of ideas.

Yachty didn’t need to abandon hip-hop to find himself as an artist, but his experimental impulses helped him craft his first great album. Perhaps this is his lone dalliance in psych rock—maybe a return to trap is imminent. Or, maybe, he’ll make another 180, or venture deeper into the dystopia of corporate sponsorships. Who’s to say? For now, it’s invigorating to see Yachty shake loose the baggage of his teenage virality and emerge more fully into his adult artistic identity. His guise as a boundary-pushing rockstar isn’t a new archetype, but it’s an archetype he’s infused with his glittery idiosyncrasies. And look what he’s done: he’s once again morphed into a star the world didn’t see coming.

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Let’s Start Here.

By Alphonse Pierre

Quality Control / Motown

February 1, 2023

At a surprise listening event last Thursday,  Lil Yachty   introduced his new album  Let’s Start Here. , an unexpected pivot, with a few words every rap fan will find familiar: “I really wanted to be taken seriously as an artist, not just some SoundCloud rapper or some mumble rapper.” This is the speech rappers are obligated to give when it comes time for the drum loop to take a backseat to guitars, for the rapping to be muted in favor of singing, for the ad-libs to give it up to the background singers, and for a brigade of white producers with plaque-lined walls to be invited into the fold. 

Rap fans, including myself, don’t want to hear it, but the reality is that in large slices of music and pop culture, “rapper” is thrown around with salt on the tongue. Pop culture is powerfully influenced by hip-hop, that is until the rappers get too close and the hands reach for the pearls. If anything, the 25-year-old Yachty—as one of the few rappers of his generation able to walk through the front door anyway because of his typically Gushers-sweet sound and innocently youthful beaded braid look—might be the wrong messenger. 

What’s sour about Yachty’s statement isn’t the idea that he wants to be taken seriously as an artist, but the question of  who  he wants to be taken seriously by. When Yachty first got on, a certain corner of rap fandom saw his marble-mouthed enunciation and unwillingness to drool over hip-hop history as symbols of what was ruining the genre they claimed to love. A few artists more beholden to tradition did some finger-wagging— Pete Rock and  Joe Budden ,  Vic Mensa and  Anderson .Paak , subliminals from  Kendrick and  Cole —but that was years ago, and by now they’ve found new targets. These days, Yachty is respected just fine within rap. If he weren’t, his year-long rebirth in the Michigan rap scene, which resulted in the good-not-great  Michigan Boy Boat , would have been viewed solely as a cynical attempt to boost his rap bona fides. His immersion there felt earnest, though, like he was proving to himself that he could hang. 

The respect Yachty is chasing on  Let’s Start Here. feels institutional. It’s for the voting committees, for the suits; for  Questlove to shout him out as  the future , for Ebro to invite him  back on his radio show and say  My bad, you’re dope.  Never mind if you thought Lil Yachty was dope to start with: The goal of this album is to go beyond all expectations and rules for rappers.

And the big pivot is… a highly manicured and expensive blend of  Tame Impala -style psych-rock, A24 synth-pop, loungey R&B, and  Silk Sonic -esque funk, a sound so immediately appealing that it doesn’t feel experimental at all. In 2020, Yachty’s generational peers,  Lil Uzi Vert and  Playboi Carti , released  Eternal Atake and  Whole Lotta Red : albums that pushed forward pre-existing sounds to the point of inimitability, showcases not only for the artists’ raps but their conceptual visions. Yachty, meanwhile, is working within a template that is already well-defined and commercially successful. This is what the monologue was for? 

To Yachty’s credit, he gives the standout performance on a crowded project. It’s the same gift for versatility that’s made him a singular rapper: He bounces from style to style without losing his individuality. A less interesting artist would have been made anonymous by the polished sounds of producers like  Chairlift ’s Patrick Wimberly,  Unknown Mortal Orchestra ’s Jacob Portrait, and pop songwriters Justin and Jeremiah Raisen, or had their voice warped by writing credits that bring together  Mac DeMarco ,  Alex G , and, uh,  Tory Lanez . The production always leans more indulgent than thrilling, more scattershot than conceptual. But Yachty himself hangs onto the ideas he’s been struggling to articulate since 2017’s  Teenage Emotions : loneliness, heartbreak, overcoming failure. He’s still not a strong enough writer to nail them, and none of the professionals collecting checks in the credits seem to have been much help, but his immensely expressive vocals make up for it. 

Actually, for all the commotion about the genre jump on this project, the real draw is the ways in which Yachty uses Auto-Tune and other vocal effects as tools to unlock not just sounds but emotion. Building off the vocal wrinkle introduced on last year’s viral moment “ Poland ,” where he sounds like he’s cooing through a ceiling fan, the highlights on  Let’s Start Here. stretch his voice in unusual directions. The vocals in the background of his wistful hook on “pRETTy” sound like he’s trying to harmonize while getting a deep-tissue massage. His shrill melodies on “paint THE sky” could have grooved with  the Weeknd on  Dawn FM . The opening warble of “running out of time” is like Yachty’s imitation of  Bruno Mars imitating  James Brown , and the way he can’t quite restrain his screechiness enough to flawlessly copy it is what makes it original.

Too bad everything surrounding his unpredictable and adventurous vocal detours is so conventional. Instrumental moments that feel like they’re supposed to be weird and psychedelic—the hard rock guitar riff that coasts to a blissful finale in “the BLACK seminole.” or the slow build of “REACH THE SUNSHINE.”—come off like half-measures.  Diana Gordon ’s falsetto-led funk on “drive ME crazy!” reaches for a superhuman register, but other guest appearances, like  Fousheé ’s clipped lilts on “pRETTy” and  Daniel Caesar ’s faded howls on the outro, are forgettable. None of it is ever  bad : The synths on “sAy sOMETHINg” shimmer; the drawn-out intro and outro of “WE SAW THE SUN!” set the lost, trippy mood they’re supposed to; “THE zone~” blooms over and over again, underlined by  Justine Skye ’s sweet and unhurried melodies. It’s all so easy to digest, so pitch-perfect, so safe.  Let’s Start Here. clearly and badly wants to be hanging up on those dorm room walls with  Currents and  Blonde and  IGOR . It might just work, too. 

Instead, consider this album a reminder of how limitless rap can be. We’re so eager for the future of the genre to arrive that current sounds are viewed as restricting and lesser. But rap is everything you can imagine. I’m thinking about “Poland,” a song stranger than anything here: straight-up 1:23 of chaos, as inventive as it is fun. I took that track as seriously as anything I heard last year because it latches onto a simple rap melody and pushes it to the brink. Soon enough, another rapper will hear that and take it in another direction, then another will do the same. That’s how you really get to the future. 

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Let’s Start Here.

The first song on Lil Yachty’s Let’s Start Here. is nearly seven minutes long and features breathy singing from Yachty, a freewheeling guitar solo, and a mostly instrumental second half that calls to mind TV depictions of astral projecting. “the BLACK seminole.” is an extremely fulfilling listen, but is this the same guy who just a few months earlier delivered the beautifully off-kilter and instantly viral “Poland”? Better yet, is this the guy who not long before that embedded himself with Detroit hip-hop culture to the point of a soft rebrand as Michigan Boy Boat? Sure is. It’s just that, as he puts it on “the BLACK seminole.,” he’s got “No time to joke around/The kid is now a man/And the silence is filled with remarkable sounds.” We could call the silence he’s referring to the years since his last studio album, 2020’s Lil Boat 3, but he’s only been slightly less visible than we’re used to, having released the aforementioned Michigan Boy Boat mixtape while also lending his discerning production ear to Drake and 21 Savage’s ground-shaking album Her Loss. Collaboration, though, is the name of the game across Let’s Start Here., an album deeply indebted to some as yet undisclosed psych-rock influences, with repeated production contributions from onetime blog-rock darlings Miles Benjamin Anthony Robinson and Patrick Wimberly, as well as multiple appearances from Diana Gordon, a Queens, New York-hailing singer who made a noise during the earliest parts of her career as Wynter Gordon. Also present are R&B singer Fousheé and Beaumont, Texas, rap weirdo Teezo Touchdown, though rapping is infrequent. In fact, none of what Yachty presents here—which includes dalliances with Parliament-indebted acid funk (“running out of time”), ’80s synthwave (“sAy sOMETHINg,” “paint THE sky”), disco (“drive ME crazy!”), symphonic prog rock (“REACH THE SUNSHINE.”), and a heady monologue called “:(failure(:”—is in any way reflective of any of Yachty’s previous output. Which begs the question, where did all of this come from? You needn’t worry about that, says Yachty on the “the ride-,” singing sternly: “Don’t ask no questions on the ride.”

January 27, 2023 14 Songs, 57 minutes Quality Control Music/Motown Records; ℗ 2023 Quality Control Music, LLC, under exclusive license to UMG Recordings, Inc.

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Lil Yachty Reveals AI-Generated Album Cover for ‘Let’s Start Here,’ Depicting Demented Boardroom of Executives

By Yousef Srour

Yousef Srour

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Lil Yachty has revealed the artwork and release date for his forthcoming album, “Let’s Start Here,” set to debut Jan. 27 on Quality Control Music and Motown Records.

Ever the provocateur, the rapper’s new cover art previews an AI-generated image of what seems to be seven executives sitting next to each other in suits. With malformed faces akin to a psychedelic trip down the rabbit hole, the artwork seems unremarkable upon first glance. However, the longer you stare at their faces, they look inhuman, with contorted facial features and warped smiles.

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In an interview with Icebox last year , the “ Minnesota ” rapper has expressed that his “new album is a non-rap album,” hence the second chapter that he alludes to in his Instagram post. Yachty explains: “It’s alternative, it’s sick!” After recently collaborating with artists such as Tame Impala, he’s been in the process of creating a “psychedelic alternative project… [with] all live instrumentation.”

Slowly shedding major label support, Yachty now has his own label and creative consultant company, Concrete Records and Concrete Family, respectively. Working closely with Concrete Family, Yachty teamed up with the General Mills cereal brand in 2020 for a limited collaboration with Reese’s Puffs and has an undisclosed sneaker set to be released at a later date. Similar to his 2021 mixtape, “Michigan Boat Boy,” which featured almost solely Detroit artists including Rio Da Yung OG and Babyface Ray, Yachty plans to also release a mixtape with the Concrete Boys collective sometime this year.

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Music Features

Lil yachty's delightfully absurd path to 'let's start here'.

Matthew Ramirez

LOS ANGELES, CA - OCTOBER 29: Lil Yachty performs on the Stage during day 2 of Camp Flog Gnaw Carnival 2017 at Exposition Park on October 29, 2017 in Los Angeles, California. Rich Fury/Getty Images hide caption

LOS ANGELES, CA - OCTOBER 29: Lil Yachty performs on the Stage during day 2 of Camp Flog Gnaw Carnival 2017 at Exposition Park on October 29, 2017 in Los Angeles, California.

Lil Yachty often worked better as an idea than a rapper. The late-decade morass of grifters like Lil Pump, amidst the self-serious reign of Future and Drake (eventual Yachty collaborators, for what it's worth), created a demand for something lighter, someone charismatic, a throwback to a time in the culture when characters like Biz Markie could score a hit or Kool Keith could sustain a career in one hyper-specific lane of rap fandom. Yachty fulfilled the role: His introduction to many was through a comedy skit soundtracked by his viral breakout "1 Night," which tapped into the song's deadpan delivery and was the perfect complement for its sleepy charm. The casual fan knows him best for a pair of collaborations in 2016: as one-half of the zeitgeist-defining single "Broccoli" with oddity D.R.A.M., or "iSpy," a top-five pop hit with backpack rapper Kyle. Yachty embodied the rapper as larger-than-life character — from his candy-colored braids to his winning smile — and while the songs themselves were interesting, you could be forgiven for wondering if there was anything substantial behind the fun, the grounds for the start of a long career.

As if to supplement his résumé, Yachty seemed to emerge as a multimedia star. Perhaps you remember him in a Target commercial; heard him during the credits for the Saved by the Bell reboot; spotted him on a cereal box; saw him co-starring in the ill-fated 2019 sequel to How High . TikTok microcelebrity followed. Then the sentences got more and more absurd: Chef Boyardee jingle with Donny Osmond; nine-minute video cosplaying as Oprah; lead actor in an UNO card game movie. Somewhere in a cross-section of pop-culture detritus and genuine hit-making talent is where Yachty resides. That he didn't fade away immediately is a testament to his charm as a cultural figure; Yachty satisfied a need, and in his refreshingly low-stakes appeal, you could imagine him as an MTV star in an alternate universe. Move the yardstick of cultural cachet from album sales to likes and he emerges as a generation-defining persona, if not musician.

Early success and exposure can threaten anyone's career, none so much as those connected to the precarious phenomenon of SoundCloud rap. Yachty's initial peak perhaps seeded his desire years later to sincerely pursue artistry with Let's Start Here , an album fit for his peculiar trajectory, because throughout the checks from Sprite and scolding Ebro interviews he never stopped releasing music, seemingly to satisfy no one other than himself and the generation of misfits that he seemed to be speaking for.

But to oversell him as a personality belittles his substantial catalog. Early mixtapes like Lil Boat and Summer Songs 2 , which prophetically brought rap tropes and pop sounds into harmony, were sustained by the teenage artist's commitment to selling the vibe of a track as he warbled its memorable hook. It was perhaps his insistence to demonstrate that he could rap, too, that most consistently pockmarked his output during this period. These misses were the necessary growing pains of a kid still finding his footing, and through time and persistence, a perceived weakness became a strength. Where his peers Lil Uzi Vert and Playboi Carti found new ways to express themselves in music, Yachty dug in his heels and became Quality Control's oddball representative, acquitting himself on guest appearances and graduating from punchline rapper to respectable vet culminating in the dense and rewarding Lil Boat 3 from 2020, Yachty's last official album.

Which is why the buzzy, viral "Poland" from the end of 2022 hit different — Yachty tapped back into the same lively tenor of his early breakthroughs. The vibrato was on ten, the beat menaced and hummed like a broken heater, he rapped about taking cough syrup in Poland, it was over in under two minutes and endlessly replayable. Yachty has already lived a full career arc in seven years — from the 2016 king of the teens, to budding superstar, to pitchman, to regional ambassador. But following "Poland" with self-aware attempts at similar virality would be a mistake, and you can't pivot your way to radio stardom after a hit like that, unless you're a marketing genius like Lil Nas X. How does he follow up his improbable second chance to grab the zeitgeist?

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Lil yachty, 'poland'.

Let's Start Here is Lil Yachty's reinvention, a born-again Artist's Statement with no rapping. It's billed as psychedelic rock but has a decidedly accessible sound — the sun-kissed warmth of an agreeable Tame Impala song, with bounce-house rhythms and woozy guitars in the mode of Magdalena Bay and Mac DeMarco (both of whom guest on the album) — something that's not quite challenging but satisfying nonetheless. Contrast with 2021's Michigan Boy Boat , where Yachty performed as tour guide through Michigan rap: His presence was auxiliary by function on that tape, as he ceded the floor to Babyface Ray, Sada Baby and Rio Da Yung OG; it was tantalizing curation, if not a work of his own personal artistry. It's tempting to cast Let's Start Here as another act of roleplay, but what holds this album together is Yachty's magnetic pull. Whether or not you're someone who voluntarily listens to the Urban Outfitters-approved slate of artists he's drawing upon, his star presence is what keeps you engaged here.

Yachty has been in the studio recording this album since 2021, and the effort is tangible. He didn't chase "Poland" with more goofy novelties, but he also didn't spit this record out in a month. Opener (and highlight) "The Black Seminole" alternates between Pink Floyd and Jimi Hendrix-lite references. It's definitely a gauntlet thrown even if halfway through you start to wonder where Yachty is. The album's production team mostly consists of Patrick Wemberly (formerly of Chairlift), Jacob Portrait (of Unknown Mortal Orchestra), Jeremiah Raisen (who's produced for Charli XCX, Sky Ferreira and Drake) and Yachty himself, who's established himself as a talented producer since his early days. (MGMT's Ben Goldwasser also contributed.) The group does a formidable job composing music that is dense and layered enough to register as formally unconventional, if not exactly boundary-pushing. Yachty frequently reaches for his "Poland"-inspired uber-vibrato, which adds a bewitching texture to the songs, placing him in the center of the track. Other moments that work: the spoken-word interlude "Failure," thanks to contemplative strumming from Alex G, and "The Ride," a warm slow-burn that coasts on a Jam City beat, giving the album a lustrous Night Slugs moment. "I've Officially Lost Vision" thrashes like Yves Tumor.

Yet the best songs on Let's Start Here push Yachty's knack for hooks and snaking melodies to the fore and rely less on studio fireworks — the laid-back groove of "Running Out of Time," the mournful post-punk of "Should I B?" and the slow burn of "Pretty," which features a bombastic turn from vocalist Foushee. That Yachty's vaunted indie collaborators were able to work in simpatico with him proves his left-of-center bonafides. It's a reminder that he's often lined his projects with successful non-rap songs, curios like "Love Me Forever" from Lil Boat 2 and "Worth It" from Nuthin' 2 Prove . That renders Let's Start Here a less startling turn than it may appear at first glance, and also underlines his recurring talent for making off-kilter pop music, a gift no matter the perceived genre.

At a listening event for the record, Yachty stated: "I created [this] because I really wanted to be taken seriously as an artist. Not just some SoundCloud rapper, not some mumble rapper. Not some guy that just made one hit," seemingly aware of the culture war within his own genre and his place along the spectrum of low- to highbrow. To be sure, whether conscious of it or not, this kind of mentality is dismissive of rap music as an artform, and also undermines the good music Yachty has made in the past. Holing up in the studio to make digestibly "weird" indie-rock with a cast of talented white people isn't intrinsically more artistic or valid than viral hits or a one-off like "Poland." But this statement scans less as self-loathing and more as a renewed confidence, a tribute to the album's collective vision. And people like Joe Budden have been saying "I don't think Yachty is hip-hop " since he started. So what if he wants to break rank now?

Lil Yachty entered the cultural stage at 18, and has grown up in public. It adds up that, now 25, he would internalize all the scrutiny he's received and wish to cement his artistry after a few thankless years rewriting the rules for young, emerging rappers. Let's Start Here may not be the transcendent psychedelic rock album that he seeks, but it is reflective of an era of genreless "vibes" music. Many young listeners likely embraced Yachty and Tame Impala simultaneously; it tracks he would want to bring these sounds together in a genuine attempt to reach a wider audience. Nothing about this album is cynical, but it is opportunistic, a creation in line with both a shameless mixed-media existence and his everchanging pop alchemy. The "genre" tag in streaming metadata means less than it ever has. Credit to Yachty for putting that knowledge to use.

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Lil Yachty’s Great Gig in the Sky

Since the release of his Lil Boat mixtape in 2016, Lil Yachty has cultivated a peculiar rap career that has benefited from versatile musical interests. The Atlanta rapper, singer, and producer’s early work juggled booming southern trap drums, gauzy synths, unclearable samples , and melodic sensibilities on loan from children’s television. Shifting listlessly between disaffected snark and sweet repose, the best songs answered the question of what Brian Wilson’s teenage symphonies might’ve sounded like if he’d grown up hanging around the Migos. On future projects, Yachty leaned into the gruff anthems of his labelmates on Atlanta’s Quality Control Music, toughening up on 2018’s Lil Boat 2 in some of the ways Drake did on Scorpion the same year, this after dividing critics and listeners with the synthpop and reggae excursions on Yachty’s 2017 debut studio album Teenage Emotions .

Restlessness saves his catalog from the pedestrian work of peers chasing the sound of a beloved early mixtape. Lil Yachty is always up to something , quietly penning an undisclosed piece of the City Girls smash “Act Up,” or producing a chunk of Drake and 21 Savage’s Her Loss , or logging an unlikely chart hit about sneaking promethazine through customs . He’s a lightning rod for guys who see a new wave of absurdists and crooners as a displacement of rap traditionalism (rather than a continuation of a detailed history within it); he knows what the fans are into and where they’re getting into it online, so accusations about his music ruining hip-hop are complicated by every unforeseen success. The work varies greatly in style as well as quality, but being difficult to pin down also buys him freedom to make unusual plays.

Let’s Start Here , his fifth album and first full-length excursion into psychedelic rock, didn’t spawn entirely from nowhere, and not just because it sprung a leak under the name Sonic Beach a few weeks back. His appearance on a remix for Tame Impala’s Slow Rush jam “Breathe Deeper” hits a few of the markers the new album visits: the taste for psychotropic drugs and the interaction between the shimmering sound achieved by an elaborate pedal board and raps that feel both lightly thought through and also spirited and spontaneous. The first song, “The Black Seminole,” outlines the project’s guiding ethos, from its burbling, delay-drenched analog-synthesizer sound to the trippy changes and show-stopping vocal performance by “Bad Habit” co-writer Diana Gordon — all of which amount to an attempt to jam every idea housed in Pink Floyd’s The Dark Side of the Moon into a single seven-minute performance. Bolstered by memorable spots from Gordon (who gives the Clare Torry screams in “Failure” and “Seminole” her all), Fousheé (whose softCORE album served rockers like “Die” and “Bored” that share Yachty’s love of walls of noise), and Justine Skye, the new album makes more space for women in its love songs than most rappers percolating on the charts tend to care to now. (Note also the presence of one Daystar Peterson in the credits as a co-writer on “Paint the Sky.”)

Let’s Start Here journeys back in time and out to space and sometimes up its own ass. It’s a drug odyssey that delightfully defies expectations whenever it’s not overindulging, taking its adulation for its influences from pastiche to parody, pushing its sound from psych to cacophony. Much will be made of Kevin Parker’s impact here, because Tame is also a project about savvily jumbling ideas from other eras and getting synthesizers to feel as delicately enveloping as puffs of smoke. It’s also an oversimplification of the scope of Let’s Start Here to call it Lil Yachty’s Tame album. Patrick Wimberly co-produced every song, and the snap of the drum sound and the flair for gooey horn accompaniment are assets Chairlift — Wimberly’s former group with Caroline Polachek and Aaron Pfenning — used to employ. U.K. producer Jam City and Yves Tumor collaborator Justin Raisen sat in on a lot of these, too; the maximalist sonics and the mix of love songs and acid-addled horror here are both a result of its pick of personnel and an authentic re-creation of the wild fluctuations of a lurid trip.

Its intriguing bio- and band chemistry are Let’s Start Here ’s gift and curse. “Running Out of Time” kicks off with drums that feel like Thundercat’s “Them Changes” (which, in turn, feels like Paul McCartney’s “Arrow Through Me”) and a bubbly bass line evoking “Lovely Day” by Bill Withers. Pushing through to a gorgeous bridge, matching vocals with Skye, Yachty pokes out from under the shadow of his forebears and delivers one of the finest bits of music he’s ever made. The blissed out “The Ride” plants the Texas rapper Teezo Touchdown into a wobbly groove that could’ve fit into last year’s Yeah Yeah Yeahs album. It feels like both songs could collapse at any moment, hanging a sharp turn into an unflattering section wrecking the momentum they built. Equally prone to swift tense shifts and long detours, Let’s Start Here meanders a great deal between highlights, raining sheets of sound that soak and weigh down the delicate grooves it’s trying to build. “Paint the Sky” sounds like a radio hit dropped into a flooded pit cave. These songs sink or swim on Lil Yachty’s ability to steady himself amid a maelstrom of phase-shifted guitars, delay-kissed drums, and synths shrouded in reverb. He’s a good study and a great hook man, but the novelty of some of his experiments wear off as ideas repeat and choruses get smothered. The less they tinker, the better.

Restraint guides Let’s Start Here to a few of its most sublime moments. “Pretty” will draw comparisons to Childish Gambino’s Awaken My Love! and the hit slow jam “Redbone,” but the drum programming recalls the stuff Prince did with the LinnDrum and the vocal performances feel inspired by cloud rap, a sensibility teased out in a cocky, carefree verse by Fousheé . “Say Something” strikes gold coolly poking around the pillowy synth pads and echoing drums of ’80s pop in the same way recent albums from the Weeknd picked up where Daft Punk left off in marrying dueling interests in 20th- and 21st-century popular music. “Pretty” and “Say Something” keep things relatively simple, stacking a few complementary ideas on top of each other and allowing space to breathe. (Other producers might abuse the clav hits in the latter for the old-school feel they bring, but this group lets them drift in and out of frame, recalling the minimalist trap lullabies on the back end of Lil Boat .) The noisier and less structurally sturdy cuts that surround them feel like the jams a band works through on the way to more refined compositions, before taking them on the road where they grow new layers of sound and significance. Let’s Start Here begs to be untangled in a live setting the way artists drawn to the tactile and communal experience of music tend to, allowed to drift over warm air, playing during the sunny days and reckless nights it describes.

Maybe this album is the new beginning its title implies, a first step toward tighter songcraft on the horizon, and maybe Yachty will pop back up in six to 18 months’ time on some different shit entirely, as is often his tendency. The new record finds him sniffing around the same intersections of pop, rock, psych, and soul as “Bad Habit” or Frank Ocean’s “Pretty Sweet,” sacrificing the brevity of his hits for a purposeful sensory overload, which sometimes works in his favor but sometimes encumbers tracks that ought to seem weightless. It is important for young artists to get the space to grow and change and eat mushrooms and make weird but enthusiastic indie-rock music.

Let’s Start Here fits into a long tradition of pleasant curveballs from rappers, unheralded classics like Q-Tip’s Kamaal the Abstract, side projects like the Beastie Boys and Suicidal Tendencies offshoot BS2000 , imperfect genre excursions like Kid Cudi’s WZRD , and effortless R&B pivots like Tyler, the Creator’s Igor . Yachty is stumbling down well-trod pathways, learning lessons imparted on generation after generation of listeners ever since Pink Floyd’s international breakthrough 50 years ago and taking metaphysical journeys endeavored since humans first discovered fungi and plants that made them see sounds and smell colors. The sharpest songs here could go toe-to-toe with the best in the artist’s back catalog, and the worst ones sound like excitable demos for various guitar pedals. Let’s Start Here isn’t Lil Yachty’s greatest work, but it goes over better than the pitch — “Poland” guy does shrooms and jams on instruments — implied it might. And if shoegaze-adjacent rockers like “I’ve Officially Lost Vision” and sound experiments like the one at the end of “We Saw the Sun” drone-pill even a fraction of the audience, it was all worth it.

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Lil Yachty’s Psychedelic Relaunch: ‘I Don’t Have To Be High To Make It Sound High’

By Andre Gee

I n 2016, a 19-year-old Lil Yachty emerged as a fresh-faced, red-haired maverick eagerly planting Generation Z’s flag in hip-hop . Songs like “Minnesota” intrigued many, but rap traditionalists denigrated him as a “mumble rapper” — an upstart who, they claimed, was insulting the essence of hip-hop one warbled vocal run at a time. That didn’t stop Yachty, though. In the years since, he’s kept trying new things , even as many other artists have gotten stuck retreading tired formulas. “Who cares?” he says now. “It’s going to go, or it’s not. You only have one life, bro. Just do shit.”

But he does offer a few details about the six-month recording process in Texas, New York, and elsewhere, which he says was “fun” at every juncture. At times, he played the work in progress for “heavy hitters” like Kendrick Lamar, J. Cole, A$AP Rocky, Drake, and Tyler, the Creator. “Everyone was ecstatic,” he says, “which made me feel good.”

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Do you think hip-hop could be more accepting of younger artists as they learn and grow? I don’t know. I don’t really care either. Who cares? I don’t need acceptance from nobody. People seek too much validation.

What was the initial catalyst for you to start this album? It was a phone call with Tyler that made me act on it. I always wanted to do it, but that was the battery.

What was the dynamic of that phone call? Were you like, “I want to explore something,” and he was like, “Go for it”? I don’t fully remember, but he was very motivating and inspiring. I didn’t tell him my ideas, but it was more so, “Whatever it is in your heart and in your mind that you want to do, do it. And do it fully, don’t shortcut it. Don’t cut any corners.”

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You’ve referenced psychedelics in interviews. How big a factor was that in the recording process? None. Zero. I can’t record music on drugs. I have to be fully sober. But I’ve done it enough times to know what I want. I don’t have to be high to make it sound high.

You said growing up you listened to all types of music. Did you ever hear the stigma of “That’s white-people music”? Yeah, of course. I don’t give a fuck, bro. It’s so hard to affect me or offend me. I do what I want to do. You feel me? People say this album is white-people music. Who cares, man? What is white-people music?

You’ve said you made this in part because you “wanted to be taken seriously as an artist and not just a SoundCloud rapper, not just a mumble rapper.” What would you say to people who feel like SoundCloud rappers and mumble rappers deserve to be taken as seriously as any other artists? See, that’s the thing. I can’t speak for nobody else. I’m not some spokesman for the people. I’m not vouching for anyone else’s work ethic or creativity, only mine. I want to be taken seriously. I’m not no mumble rap. I’m not just some SoundCloud rapper. I’m not speaking on all SoundCloud rappers. I’m speaking on me, you feel me? I want to make that apparent. This is for me, because everybody don’t have that work ethic. Everyone ain’t going to put the hours in to understand a new genre and how to execute something the right way. 

“See, that’s the thing. I can’t speak for nobody else. I’m not speaking on all SoundCloud rappers. I’m speaking on me, you feel me? This is for me, because everybody don’t have that work ethic.”

You’ve said you had a period of trying to prove you can rap. How do you feel about those efforts now? I love it, man. They made me a man. They made me strong. They made me care more about the craft — because I do. They made me want to learn, be better, sharpen my sword.

Did it ever get to a point with that stigma where it was hard to navigate your career? I don’t think nothing’s hard in life. It just took work and effort, and I still feel like I got more work to put in when it comes to rap and how people perceive me. I care less, though.

How much does the dynamic that you’re talking about here have to do with the stigma against rappers when it comes to award shows and radio play and festivals?  For me, that’s zero. I don’t care about none of that shit. I just make all types of music. It has nothing to do with the fruits and labors that don’t come with being a rapper, none of that. I like to make all music. That’s all it is, totally. It ain’t got nothing to do with not getting the love or respect or not being invited to an award show.

Going forward with your creative process, do you feel like you’ll have that motivation with every album you make, to prove something to a certain audience? Not necessarily. I didn’t make this album to prove that I could. I also want to be taken seriously. But I didn’t make it like, “Oh, man, I need them to take me serious. Let me make this type of album.” I just wanted to make a great album, and I felt like personally, I could do it better this way than if I made a rap album. 

How are things going with your label, Concrete Boyz? That’s next for me. That’s all I care about right now. That’s where we are every day, in the studio getting established together. We got some special artists, and they’re fresh faces. I want to make sure when we drop this, it’s hot, because they’re fire and it’s fresh. You’re gonna hear some fresh sounds. That’s my next project, in the summertime. 

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Have you always been discerning about how much you put yourself out there? No. I got 1,000 interviews on the internet. I hate it. I was young. I didn’t know nothing. Back then, I was trying to be the spokesman for the new generation because no one else wanted to talk. I felt, “I’m going to stand up. I’m going to speak.” But [now] I don’t speak for nobody but me.

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Lil Yachty Stuns Fans With Brand New Rock Album 'Let's Start Here'

By Tony M. Centeno

January 27, 2023

Lil Yachty has been teasing his new album for some time, but fans weren't ready for the psychedelic vibes he had in store. On Friday, January 27, the Quality Control rapper stunned the industry with his brand new album Let's Start Here. With help from a live band, Lil Boat puts rap to the side as he offers a fresh alternative rock vibe throughout the project. He self-produced 12 out of the 14 songs with contributions from executive producer SADPONY, Patrick Wimberly, Jake Portrait and plenty other beatmakers. The experimental LP has been in the works for over a year. Last January, he explained that he's always wanted to make an alternative rock album.

View this post on Instagram A post shared by C.V T (@lilyachty)

"My new album...it's a non-rap album, it's alternative. It's sick," he told Ice Box jewelers in Atlanta . "I've always wanted to [do an alternative album] but now I have met all these amazing musicians and producers." "It's like a psychedelic alternative project that's cool, it's different," he add. "It's different. It's all live instrumentation. I've changed my dynamic, you know what I'm sayin'? Like, I'm telling you, this album...I'm creating music a whole lot differently." Yachty embraces his love for Pink Floyd's Dark Side of the Moon , which is celebrating its 50th anniversary this year , and completely switches up his flow as he croons over live guitars and drums. Prior to the album's release, Yachty hosted an exclusive listening party in New Jersey. Initially he advertised "fine dining" on a flyer that went out earlier this week, but was actually just an assortment of snacks and drinks. Among the theater full of attendees were his friends Drake and Offset , who sat next to him in their reserved section.

Lil Yachty shows off the food menu at his album release party for “Lets Start Here” pic.twitter.com/TCVfv0jU4F — 2Cool2Blog (@2Cool2Blog) January 27, 2023

Lil Yachty at his album release party for “Lets Start Here” with Offset & Drake pic.twitter.com/kLxaWeS7pa — 2Cool2Blog (@2Cool2Blog) January 27, 2023

Drake was in attendance for Lil Yachty’s album release party tonight in New Jersey pic.twitter.com/yL1Yn6yOFJ — Drake Direct (@DrakeDirect_) January 27, 2023

Earlier this week, Yachty also dropped a teaser for the album, which could also be a sneak peek into his upcoming video. Let's Start Here. serves as the follow-up to his viral hit "Poland" and his 2021 album Michigan Boy Boat . The latter features Tee Grizzley , Icewear Vezzo , Babyface Ray , Sada Baby , BabyTron and more. Listen to Lil Yachty's new album below.

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Lil Yachty made a psychedelic rock album and it’s pretty good

Lil Yachty is pressing restart. “Let’s Start Here” is his fifth studio album and as the name implies, it marks the beginning of a new era — one that came out of nowhere. Last autumn, Yachty released his hit single “Poland,” which he described as “just trolling.” “Poland” is addictively jarring and hypnotically catching — and it leaves the listener wanting more. But “Let’s Start Here” is a departure from “Poland,” infusing psychedelic rock with soul. The end result is an abrupt pivot away from “Poland” or “Lil Boat,” and, despite a few rough edges, was a genre-transcending mishmash that shows off Yachty’s versatility. 

The album starts off with a bang with “the BLACK seminole.,” featuring lush guitars and Yachty’s autotuned singing. While Auto-Tune sometimes gets a bad rap, I found that it complimented the instrumentals of the song. Yachty uses his vocals to paint a picture of the Black Seminoles, an Afro-Indigenous group comprised of descendants of Seminole people and freed slaves. Yachty meticulously crafts this scene as a metaphor to discuss his coming-of-age, which is paralleled by the gradual evolution of his sound. It’s a soulful start to the album, setting itself apart from Yachty’s past work right away.

Yachty continues his metaphorical storytelling on “the ride-” where he likens his fame to a terrifying ride, singing on the chorus “Don't ask no questions on the ride/ Making eye contact is suicide/ When I'm alone with my thoughts, I'm terrified/ that's why I need you here, just by my side.” The guitars once again carry the song to enormous heights, and the chorus makes for a catchy earworm. The following song “running out of time” sees Yachty and Justine Skye opt for a more pop-oriented sound. Except for the anthemic chorus, Yachty’s vocals here don’t mesh particularly well with the guitars.

My favorite song on this album, hands down, is “pRETTy.” As soon as you press play, the most magical instrumentals leave your speakers, granting free real estate for one of the most euphoric songs to reside in your head for life. The chorus capitalizes on the trippy autotuned vocals that distinguished “Poland,” with Fousheé’s hypnotic vocals complementing it in the end.

It should be clear that this album’s greatest strong suit is its instrumentals. That’s not to say that the vocals or lyricism are bad, because nothing could be further from the truth. However, the tracks where the instrumentals take a backseat are the weaker tracks of the album. For example, “:(failure(:” operates more as a spoken word piece, despite being produced by as accomplished a musician as Mac DeMarco. What Yachty says on the track isn’t particularly groundbreaking; he speaks about the power of perspective in one’s own situations: “When someone broke into my house I felt like someone certainly needed more than I did, these things are replaceable,” he croons. I think poverty is a little more complicated than that.

He concludes the track by preaching that failure is not a negative thing, but rather something that should motivate you. That sounds like the type of thing you’d see on a poster at your grandma’s house. There are many factors of failure and setbacks that go beyond wealth and fame, so I’m not sure that this message is necessarily universal. 

So I do think that the album grinds to a halt when Yachty lets the instrumentals take a backseat. Luckily, however, that rarely happens. “Let’s Start Here” allows itself to experiment, resulting in energizing songs like “IVE OFFICIALLY LOST ViSiON!!!!” and psychedelic-soul bangers like “sAy sOMETHINg.” Daniel Caesar’s vocals fit perfectly on the final track, “REACH THE SUNSHINE,” allowing the album to end on a definite high note.

I love when artists go outside of their comfort zone because such projects allow artists to create their most impactful work. Being largely unfamiliar with the genre of psychedelic rock, “Let’s Start Here” provides me with the perfect starting point, and I’m sure the same can be said about many other listeners. Yachty truly created something special with this project, and if “Let’s Start Here” is just the beginning, then I am very excited to see where he ends up.

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LUCKY NUMBER 7: Duke softball wins Super Regional in 9 innings, advances to first World Series in program history

Dukeengage participants express concerns over pre-departure program, preparation for location-specific trips, film room: speedy transfer wideout javon harvey aims to excite for duke football, spring sport spotlight: kathryn nash vital to duke rowing's postseason success, breaking down the house v. ncaa settlement and the possible future of revenue sharing in college athletics, duke rezones parcels near central campus five years after its demolition, but its future remains uncertain.

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How Lil Yachty Sailed From Hip-Hop to the Top of the Rock Charts

"I'm grateful that Yachty trusts me with his art," says Motown Records vice president of A&R Gelareh Rouzbehani.

One of the bigger surprises of 2023 so far has been the music of Lil Yachty , the Atlanta-based rapper who released his first project in three years earlier this month. But rather than delving into the hip-hop styles for which he’s known, Yachty branched out with Let’s Start Here , releasing an album that is more psych rock than trap rap — and receiving some of the best reviews of his career in the process.

The album debuted at No. 9 on the Billboard 200 and No. 1 on the Top Rock Albums chart last week, and has stuck around in the top 40 of the former and top 10 of the latter in its second week on the chart. And helping guide the stylistic switch up and land Yachty with some of the most intriguing collaborators he’s worked with in his career has been Motown Records vice president of A&R Gelareh Rouzbehani , who earns the title of Billboard ’s Executive of the Week .

Lil Yachty’s ‘Let’s Start Here’ Debuts Atop Rock Album Charts

Trending on billboard.

Here, Rouzbehani discusses the switch for Yachty from hip-hop to alt-rock, and the somewhat unexpected success that the album achieved, given how difficult it can be to change the narrative for an artist who is nearly a decade into his career at this point. “It goes to show that great music still reigns supreme,” Rouzbehani tells Billboard . “Working with Yachty on this album was more about adding ideas rather than taking things away. He had a really strong sense of the record he was making and, for me, it was about bringing session ideas to the table, people I felt like could add to his vision.”

This week, Lil Yachty’s Let’s Start Here spent its second week in the top 40 of the Billboard 200 and the top 10 of the Top Rock Albums chart. What key decision did you make to help make that happen?

The beauty of this album’s success thus far is that it has organically resonated with people around the world. It goes to show that great music still reigns supreme. Working with Yachty on this album was more about adding ideas rather than taking things away. He had a really strong sense of the record he was making and, for me, it was about bringing session ideas to the table, people I felt like could add to his vision.

This album represented a stylistic switch for Yachty, from rap to rock. What did that entail from the A&R side?

I remember when I first met Yachty in Atlanta and we shared a love of Tame Impala and music that inspired him as an artist and me as an exec. He has always wanted to make an alternative record and I was itching to A&R an alt-leaning album. We didn’t necessarily sit down and say, “Hey, let’s do this now.” The stars just aligned. He had met Pony, Patrick and Jacob and just started creating. I’m grateful that Yachty trusts me with his art. As much as it’s vulnerable for an artist to put themselves in that position, it’s also something I don’t take lightly. To be able to call him and bounce ideas back and forth is something I enjoy. He was open to meeting and working with Teo Halm, so we invited him to a session at Mac Demarco ‘s studio. They started vibing, Teo was playing chords and Mac was on bass. Nami, another extraordinary creative, came to that session. Credit to Yachty for saying yes. That day, “drive ME crazy!” was created, which is now the No. 1 most consumed song [from the album].

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How is it different A&R’ing a hip-hop record vs. a rock record like this?

The initial process for me is always the same. The way we go about making the records may be different and, of course, sonically there are differences, but there’s always very similar underlying characteristics. Being aligned with an artist’s vision is the most important part for me. Once that foundation is set, it’s like painting on a blank canvas, whether it be rap, alt, pop, rock. I’m most inspired when I’m giving creative input and it just flows.

What challenges exist in shifting genres like this, and how do you overcome them?

I think the challenge really lies outside of the world you build. There wasn’t necessarily a challenge going into making the record; that came very naturally to Yachty. Since he’s a multi-genre artist, he can literally make any genre of music, he’s just that type of creative. It was about making sure we don’t alienate his core fans but also grow and reach new audiences. It was also really important for the alt/rock community to grasp this type of record coming from Yachty, who has evolved so much musically.

The album debuted at No. 9 on the Billboard 200 and No. 1 on the Top Rock Albums chart with a strong critical reception. What did you do to help it succeed out of the gate, and how do you keep the momentum going now?

Having every department aligned on our goals was key for the rollout of this project. Everyone was really excited hearing the record, but the challenge was how to get it out to the world in the most meaningful and genuine way. That energy has to match the music, from marketing to international to creative. The goal was to have people listen to the album top to bottom, no skips, since it’s really a journey from the very beginning to the last track. Now, it’s about getting the live element in place and going into the second phase of marketing and our plans around ex-U.S. markets.

How has the job of an A&R changed over the course of your career?

Every A&R is different. It depends on each individual and what their strengths are and really focusing on those strengths. I’m very hands on and like to be a part of the creative process from inception, then putting a different hat on once we deliver the record.

Previous Executive of the Week: Debra Rathwell of AEG Presents

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Why Lil Yachty Made an Alternative Rock Album

Lil Yachty is among a bevy of artists who have tried their hand at making a rock album. Jay-Z, Machine Gun Kelly, and Lil Wayne are just a few rhymers who went from rap to rock in their music careers.

On Friday (Jan. 27), Lil Yachty released Let's Start Here. , his first alternative rock album. The 14-song collection features Yachty rapping over psychedelic rock productions that included blaring guitars and out-of-this-world sounds.

Lil Yachty 's attempt at alternative rock shouldn't be a total surprise. In October of 2021, Tame Impala shared Yachty's remix of their song "Breathe Deeper." He also appeared in the group's neon-flashing music video for the song. Apparently, while working on the Tame Impala remix, Yachty was inspired to make his alternative rock album.

But Yachty always had an appreciation for rock music. In a August 2016 interview with Nardwuar, he was presented with a gift: a vinyl copy of Coldplay's 2014 album Ghost Stories , much to his delight. "I can sing every song on this bitch from head to toe. This is my favorite album from them," he said.

When Nardwuar asked Lil Boat  in 2016 if he would like to work with the U.K. band, he said "so bad" before singing portions of Coldplay's song "Always in My Head."

Lil Yachty also hinted that he was recording a rock alternative album in January of 2022. While purchasing some expensive bling at the Ice Box jewelry store in Atlanta, the rapper-producer talked about his experimental project.

"My new album...it's a non-rap album, it's alternative. It's sick," he said. "I've always wanted to [do an alternative album] but now I have met all these amazing musicians and producers."

"It's like a psychedelic alternative project that's cool, it's different," he continued. "It's different. It's all live instrumentation."

"I've changed my dynamic, you know what I'm sayin'?" he added. "Like, I'm telling you, this album...I'm creating music a whole lot differently."

Leading up to the release of the  Let's Start Here. album was a little difficult. The project, initially titled Sonic Ranch , leaked online in December of 2022. One track, "The Black Seminole," features live guitars, spacey keyboards and Yachty rapping in an echoic voice. "Sex symbol, the Black Seminole/A sex symbol, the Black Seminole/African Rambo with more ammo/Can't be escaped, I'm on every channel," he delivers.

So Why Did Lil Yachty Make an Alternative Rock Album?

Much like Jay-Z and Lil Wayne, it's all about creative freedom. In an October 2009 interview with Billboard , Weezy described his rock project, Rebirth , as his "freedom album."

"When I said I was doing a rock album, it was about doing a freedom thing. This album isn't hip-hop," the Young Money leader explained to the publication. "When I do my Carter albums, I know I've got to rap, I know I've got to spit...I also know the things I shouldn't say, the things I shouldn't talk about. There's none of those limits on this album [ Rebirth ]. I say what I want, how I want. That's what this album is: a freedom album."

Lil Yachty loves to express himself and doesn't limit his artistry when it comes to creativity. Earlier this month, the "Poland" rapper announced that he wanted to form an all-female backing band. Yachty held several tryouts in different cities, including Atlanta.

On Jan. 12, Yachty wrote in a since-deleted tweet on Twitter: "Putting together a band of women, please pull up to tryouts Thursday."

The 25-year-old rhymer also shared four pictures of text of his requirements for the group. Apparently, Yachty is looking for two to three background singers, a drummer, a keyboard player, a guitar player and a bass player for his all-women band. The location of the auditions was in Lithonia, Ga.

@naomathesun such a cool experience. grateful 4 u @lilyachty #lilyachty #allfemaleband #atlantageorgia ♬ Poland - Lil Yachty

There's no word if Lil Yachty has assembled his all-women band yet, but it will be interesting to see what he has developed with his backing musicians.

As for his experimental rock album, Let's Start Here. ,  fans are already praising  Lil Yachty 's new direction.

Listen to Lil Yachty's Let's Start Here. Album Below

See 20 signs you’re a lil yachty fan, more from xxl.

Homixide Gang unviels official tracklist for their upcoming album 'I5U5WE5' - All you need to know

H omixide Gang has finally unveiled the tracklist for their upcoming album I5U5WE5, which includes an appearance from Lil Yachty on the 14-track heavy LP, which follows up on their 2023 project 5th AMNDMNT.

The Atlanta-based duo has been teasing this LP ever since the release of R50, which hit streaming platforms almost two weeks ago. Today (May 28), Homixide Meechie took to social media to post a series of pictures promoting the album as well as the confirmed tracklist.

"THIS S--T 5 BUSINESS" - Meechie captioned this post.

With Twitter news outlets re-posting the announced tracklist, social media attention on I5U5WE5 has skyrocketed. The complete tracklist for Homixide Gang's upcoming album has been provided below:

• SHARP SHOOTER
• VERSIONFIVE
• SIDE EFFEXT (Feat. Lil Yachty)
• SWANTON BOMB
• TABLES AND LATTERS

Everything we know about Homixide Gang's upcoming LP

Homixide Gang is an Atlanta-based Hip/Hop duo , Homixide Meechie and Homixide Beno, who blew up in 2021 for their debut EP Snotty World. Although their initial project was heavily inspired by genres like punk and rock, I5U5WE5 appears to be an album drawing heavily from Metal music.

This is evidenced by the visual aesthetic of the posts the duo has uploaded to their social media accounts to promote their upcoming album . The dark metal, Biker, and abandoned city landscape are well integrated throughout their social media posts.

The visual edits, along with the new masks that seem to be inspired by Slip Knot, drive home the potential of hearing a blend of Rage x Metal x Rock genres on I5U5WE5. Even their recently released single, R50 , provides enough proof for the duo's switch in sonic direction.

R50 was produced by Cxdy, UpMadeIt, Skipass, and Michael Warren, who put together an interesting composition of Rage, Metal, and Trap music . The rapid drum sequences and electric guitar riffs add an electric flavor to a track that speaks on aggressive resilience.

Homixide Meechie, who notably acts as a harmonizer for the group, providing bouncy adlibs and catchy hooks to their songs, shines on R50 with an outro verse topped up with an aggressive performance.

"Huh, n----s get put in a blunt / Countin' they racks, this s--t ain't enough / I bet you none of my n----s get touched / Ready to bust, you not f--kin' with us" - Meechie raps on 'R50'.

Although R50 has been performing well, garnering close to a million streams on Spotify and over 500,000 views on YouTube, their lead single, titled HI-VOLTAGE, is still their best-performing single for the year .

Homixide Gang released HI-VOLTAGE on 29 March, 2024, to all DSPs along with an accompanying music video. The song has 1.1 million streams on Spotify and has gained close to a million views on YouTube, interested fans can check out the visuals for the lead single for I5U5WE5 below.

The duo's upcoming project will be delivered via Opium and Interscope and will be available on DSPs (Digital Streaming Platforms) on May 31, 2024.

Homixide Gang's I5U5WE5 will be their third official studio album, the first under their new record deal with Interscope. Previously the duo had been exclusively signed to Playboy Carti's record label, Opium, seemingly around the same time their 2021 single SSN was blowing up.